SOUND FAMILIAR?

LIMITED FUNDING

You don’t have the budget to hire an agency, but still need marketing support to move toward your organization’s vision.

FEW RESOURCES

With limited resources, it’s all-hands-on-deck to support your nonprofit’s mission. Your staff is wearing multiple hats to keep core operations running. Who has time for copywriting?

NO COMMS EXPERT

You know effective copywriting and marketing strategies are critical to attract and retain donors and volunteers, stay visible, and share your message. But you don’t have an industry-tested messaging expert on staff to take your impact to the next level.

Ready to grow your nonprofit's impact?

Let's do this.

PARTNER WITH ME

WHY ME?

PROVEN IMPACT

I’ve grown audiences, led and implemented fundraising and volunteer campaigns, and built messaging platforms for nonprofits of different sizes and focuses.

MADE-FOR-YOU MARKETING STRATEGIES

No one-size-fits all plans here. I take your goals, budget, and resources into account before making recommendations so you can maximize your impact and your investment.

THOUGHTFUL COMMUNICATION

You’re already stretched thin. After completing discovery calls, I can work autonomously and check in with you at regular intervals so you’re never left wondering what’s happening behind the scenes.

BOARD EXPERIENCE

Outside of my business, I serve on the board of directors of a small nonprofit. I understand the challenges and constraints of nonprofits because I face them, too.

HOW I HELP

Whether you need to build a sustainable content strategy or get extra copywriting support for your in-house team, I help higher ed marketers reach their target audiences and achieve their department’s goals.

Alicia smiling with a coffee cup held up close to her face

SERVICES

Website copywriting
Social media strategy and post copy (organic + paid)
Case studies and success stories
Digital ad copywriting
Brochures
Video scripts
Articles
Campaign messaging strategy
Editorial guides
Content calendar and distribution planning
Content audits

MY IMPACT

iPhone mockup of Lex End Homelessness Instagram

1. LEX END HOMELESSNESS (LEH)

This Lexington-based nonprofit wanted more people in their city to know about the work they’re doing to end homelessness and shift the public’s attitude about people experiencing homelessness. I created and implemented a social media strategy that increased engagement by 270%, referral traffic to their website by 91%, and audience size by 35% in six months.

Explore LEH Instagram>

2. BEEPS FOUNDATION

BEEPS Foundation was formed in memory of Rebecca “Beeps” Eldemire – a passionate environmental advocate whose life was tragically cut short at the age of 21. The board wanted to mark what would have been her 25th birthday in a way that celebrated her impact while raising funds for an upcoming event. I created a UGC social media campaign called “25 for 25” that encouraged donations of $25 in honor of her 25th birthday, while giving those who could donate an opportunity to share how she impacted their life. The campaign generated nearly $1,900 in 25 days and reached more than 2,800 people

Enjoy Oxford web copy mockups on various screen sizes

3. ENJOY OXFORD

Oxford, OH has long struggled with the reputation of being a small, rural town with little to do. When the visitors bureau rebranded to Enjoy Oxford, they needed a website that was easy to navigate and that matched the energy of the town. The short, action-driven language I used across the main pages of their site accomplished these goals.

Check out enjoyoxford.com>

Nonprofit copywriting + content strategy

SOUND FAMILIAR?

Ready to grow your nonprofit's impact?

WHY ME?

HOW I HELP

MY IMPACT